September 2nd, 2010

Branding

Robert Johnson is one of those clients made in branding heaven. His is one of those instances where his name, location and interest matched perfectly for his business. Okay, so the name – Robert Johnson. Sound familiar? Well, maybe not, unless you are a fan of the blues. Robert Johnson the musician is hailed as one of the great early pioneers of popular blues. Turns out, our Robert loves the blues AND he lives in Chicago, “Chi Town” – a city known for many things, but most importantly hailed as one of the hot spots for some of the best blues around.

So, how does this all fit into his photography business? That has to do with Robert’s vision for his business as one that communicates his progressive, artistic approach to photography – a perspective accented with his appreciation for beauty of a vintage, photojournalistic style. For his design we wanted to create something that brought all of these elements together into something that not only identified the motivation behind Robert’s business, but incorporated something of Robert’s personality and interests as well.

The product: ROJO Foto Design. We used illustrated design elements – a stylish fadora, the playful cricket and a series unique fonts – then we brought these elements into a look reminiscent of retro concert posters and fliers. We also included a collection of stylish patterns that serve as the foundation for ROJO’s overall branding identity. These central elements are carried over into the blog design and print materials. The overall look is stylish, creative and fun. It captures the most important aspects of Robert’s business and his personality.

Say Hello to ROJO Foto Design!

Projects Include: Branding, Logo, Tagline Creations, Illustrations, Brand Elements, Patterns, Stamps, Watermarks, Business Cards, Notecards, Letterhead, Image Heavy PDF Brochure, Pricing Guides, and ProPhoto3 Blog Customization.

We should also note that Robert’s logo will be published in the upcoming Logo Lounge 6 Book which is available for pre-order at Amazon.com

Check out the ROJO blog here.

This is several spreads from Robert’s brochure containing his philosophies, thoughts and client testimonials.

Series of modern accent patterns that is used on the backsides of many of the pieces to give that pop.

September 1st, 2010

{ Rebecca Devono: Branded }

Branding

Rebecca Devono wanted a brand that fit with her classic sensabilities and her passion for artistic photography. However, she was also looking for something fun and a bit playful. Like most of our clients, Rebecca has a personality with a lot depth (well, she is an artist). So, we wanted to create a brand that captured all of those dimensions of Rebecca and her business. We built her brand around a sophisticated logo and added brand elements and accents to make it really pop. We also included some fun illustrations to underscore Rebecca’s playful side. These elements really shine in Rebecca’s print materials. In all, the overall brand communicates her passion for her art and her mission to give clients something extraordinary. It doesn’t get more fabulous than that! Come mingle with Rebecca Devono Photography.

Projects Include: logo design, brand elements, illustrations, watermarks, pattern design, business card, notecard, appointment card, pricesheet, custom blog design.

Custom blog design – www.rebeccadevono.com. Blog programmed by the team at Flosites.

August 26th, 2010

{ Wordpress Integrated Photographer Proofing System }

For Photographers, Friends, Show & Tell

We’ve just discovered a new proofing system for photographers that we think is fabulous! It’s called Proof Press. We love Wordpress and the fact that you can merge your site and blog into one system. Well… now you can do even more with it by adding proofing as well. And there’s only one back-end to update. There are no monthly fees, no set-up fees. Just a 1-time payment. All you need is a self-hosted Wordpress blog. Install it, set it up, upload your images and voila!

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ProofPress functionality:

Full front end customization
Photographers can customize their proofing site by editing a multitude of options for example, logo, background, fonts, colors etc without any knowledge of HTML or other programming languages.

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Templating
The system will be compatible with custom created templates.

Per-client management
Managing each client has never been easier. Photographers will be able to create a separate page for each client, add galleries for each of the clients, have a sleek invoicing system and more.

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Great way to manage collections/packages
They actually interviewed photographers on how they want their collections/packages to be managed and have created the best system to meet their needs.

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Financials
The system will give the possibility of basic bookkeeping features, to always know the state of their payment and orders but also know all their expenses and profits.

SPECIAL OFFER
ProofPress will launch in October 2010, sign up now on www.proof-press.com and you will receive a 30% discount when the system is launched. Moreover, follow them on Twitter and Facebook to participate in contests and be able to win a FREE copy.

4 Comments

charleigh: wow! thanks for this info! this system will revolutionize proofing for photographers! Aug 27, 2010, 7:45am

Julie: I am SOOOO excited! I have been looking for a new proofing system! I have a wordpress site this is answering my dreams!! Not that I want to rush the end of summer, but hurry up October! Aug 28, 2010, 6:08pm

Thea Coughlin: this looks fabulous! Aug 29, 2010, 8:37pm

Jared Rey - Dallas Wedding Photographer: What a great find! I have been holding out on a proofing system and this may have been what I was waiting for. can't wait to see it in action. Aug 30, 2010, 5:00pm

August 20th, 2010

{ Cloud Nine }

Show & Tell, Studio News

From the very first day that we realized we wanted to be designers (believe me, that happens LONG before you feel like you can actually call yourself one) we have all read HOW Magazine. HOW is one of the leading publications in our industry, featuring top designers, upcoming trends and a wealth of knowledge while also producing multiple conferences, seminars and workshops. We have scoured every design annual and dreamed about being featured in one as long as we knew the magazine existed. So, needless to say when I received mine this month I was a bit taken a back.

We decided this was the year that we should finally submit to a few competitions.

We weren’t exactly sure when the winners would be published but knew we were supposed to be notified upon winning. The mail (and magazine) came in around noon so when I finished working that evening I sat down to check it out. To say I was surprised is an understatement. WE WERE IN IT … not once BUT TWICE!

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So, I hope you will celebrate this huge milestone with us and allow us the opportunity to enter more in the future. In order to do that, we need your samples! If we have created your brand, PLEASE send us at least 10 samples of each printed piece. Being showcased in these competitions is a huge advertisement for YOU too! This is our very favorite part of the process. To be able to see all of the hard work that we (us and you together) have accomplished come to fruition in print is what reminds us that we LOVE what we do and want to share it with the world!

~Eva

10 Comments

Tori Piercy: Congrats! So well deserved :) Aug 20, 2010, 1:35pm

Jane Cato: Congratulations! Aug 20, 2010, 1:36pm

Iurie: That is just GREAT! I am so happy for you girls. HURRAAY! Aug 20, 2010, 1:42pm

Elisabeth Nixon: Congratulations Eva & everybody else - what an honor for you all! :) Aug 20, 2010, 1:43pm

Sari Underwood: Congratulations! Aug 20, 2010, 1:50pm

Kelly Tarleton: What an honor! Congratulations :) Aug 20, 2010, 3:10pm

David Bier: Many congrats to a lovely and talented group of people. Your work has the potential for real impact in your clients lives, and I'm proud to have worked with you. Aug 20, 2010, 5:29pm

Jessica Ames: Congratulations, Luxc and team! You deserve this recognition for your dedication to beautiful and meaningful branding. We get so many compliments on our card and brand - And it's all because of your genius! Aug 20, 2010, 10:03pm

charleigh: its well deserved - congrats!! jessica's branding looks amazing! i'd love to see more of her brand featured on your blog! :) Aug 23, 2010, 6:46pm

Thea Coughlin: Congratulations, that is wonderful! Aug 29, 2010, 9:17pm

July 30th, 2010

{ Product Release: Couture Holiday }

Studio News, Templates

Couture Holiday $60.00

Bold colors paired with brightly colored frames and lovely accents, couture holiday is sure to appeal to the modern and classic tastes alike. Like most of our holiday collections this year, this collection is versatile enough to use all year round!

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PRODUCT DETAILS:
• 5, 5×7 folded/4-sided card template designs
• Designs for front back and inside
• All text and colors can be edited
• Instructions for use & font information included
• Compatible with Photoshop CS and later, Windows and Mac

Couture Holiday Wallet Accordion Calendar $20.00

An adorable companion to our Couture Holiday set. Offer these to your clients as holiday gifts, an add on to their holiday order or as the perfect gift for parents and grandparents. However you choose, they are sure to delight all year long!

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PRODUCT DETAILS:
• 2, wallet size accordion calendar template designs
• Designs for front, back and covers
• Most text and all colors can be edited
• Most fonts used are standard or free
• Instructions for use & font information included
• Compatible with Photoshop CS and later, Windows and Mac

Images in samples courtesy of Stacy Larsen

~ PURCHASE NOW ~

July 19th, 2010

{ Product Release: Deck The Holidays }

Studio News, Templates

Deck The Holidays $60.00

A retro and modern mix of swirls, plaid and antique backgrounds. With it’s unique color palette and bold patterns, this set takes the old and new and shakes things up. Deck the Holidays is sure to be a new holiday favorite. Get creative and use this funky set for multipurpose solutions.

PRODUCT DETAILS:
• 5, 5×7 folded/4-sided card template designs
• Designs for front back and inside
• Most text and colors can be edited
• Instructions for use & font information included
• Compatible with Photoshop CS and later, Windows and Mac

Deck The Holidays Wallet Accordion Calendar $20.00

An adorable companion to our Deck the Holidays set. Offer these to your clients as holiday gifts, an add on to their holiday order or as the perfect gift for parents and grandparents. However you choose, they are sure to delight all year long!

Images in samples courtesy of Stacy Larsen

~ PURCHASE NOW ~

1 Comments

stacy larsen: I CANNOT wait to start printing these beauties this holiday season!!! The calendar is such a great idea. Once again, well done. Jul 20, 2010, 7:52pm

July 16th, 2010

{ LUXC Website Downtime }

Studio News

We will be switching hosting servers this weekend and may experience some email and/or website downtime. Please be aware we are making this change during non-business hours. All emails received this weekend (Friday after 5pm EST – Monday before 8am) will be answered by Monday end of business day.

July 15th, 2010

{ Product Release: Delightful Dreams Holiday }

Studio News, Templates

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Delightful Dreams Holiday $60.00

Our very first holiday collection for 2010! A soft color palette paired with delicate patterns, frames and ornamental elements is sure to be delightful. Additionally, you will be able to use these multi purpose templates all year long!

Delightful Dreams Wallet Accordion Calendar $20

An adorable companion to our Delightful Dreams Holiday set. Offer these to your clients as holiday gifts, an add on to their holiday order or as the perfect gift for parents and grandparents. However you choose, they are sure to delight all year long!

Images in samples courtesy of Stacy Larsen

~ PURCHASE NOW ~

2 Comments

Laure: OMG!!!! These are so awesome. I can't believe it's that time again!!! Jul 15, 2010, 6:01pm

Emilie McFarlane: I might be a little biased because those cute kids belong to me but I love these! Gorgeous! Jul 16, 2010, 12:01am

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Couture Holiday $60.00

Couture Holiday Wallet Accordion Calendar $20.00

Send the link to a friend

Deck The Holidays $60.00

Deck The Holidays Wallet Accordion Calendar $20.00

Send the link to a friend

Send the link to a friend

Delightful Dreams Holiday $60.00

Delightful Dreams Wallet Accordion Calendar $20

Send the link to a friend